Jim Evans, Principal

Jim Evans is a Principal at Axiom Consulting Partners. He brings to the firm 25 years of consulting, industry and military leadership experience.

At Axiom, Jim supports the Growth Strategy practice with a particular focus on the challenges of the software industry.  He partners with clients to identify opportunities for growth, improve pricing, develop better products and identify more productive markets for their solutions.  He has 15 years in the healthcare industry, helping solutions providers serve hospitals, insurers and long-term care providers provide higher quality, lower cost care.

I’ve discovered over the years that successful companies aren’t successful by accident; they have done something special and the people who are doing the job today are worthy of respect- even admiration. To be asked to support them, to partner with them, to help them be better is an honor and a privilege.


Prior to joining Axiom Consulting Partners, Jim spent 10 years in consulting at Booz Allen Hamilton, Cerenti Marketing Group and as the founder of i2g Consulting. His industry experience includes VP of Network and Financial Management at McKesson Health Solutions where he worked with 22 of the 25 largest health insurers in the US. He also led analytical marketing as a VP at KeyBank. Jim served in the submarine force of the US Navy on the USS Michigan (SSBN-727) and as a NROTC instructor at Northwestern University.

Jim’s career highlights include:

  • Healthcare Software Pricing and Go-To-Market – Developed a pricing and go-to-market strategy for an emerging decision support solution in the hospital space. Solution led to a realignment of services and sales and better pricing for long-term growth.
  • Digital Strategy and Roadmap – Created and implemented digital roadmap and growth strategy for leading healthcare staffing firm. Defined roadmap, designed growth strategy for three segments and led due diligence for a $30 million acquisition.
  • Pre-market Pricing Strategy, Healthcare Devices – Created a pricing strategy for a prospective acquisition target for a large healthcare technology firm. Client wanted to establish potential pricing range for solution in US and European markets. Recommendation resulted in a changed valuation of the potential acquisition, saving the company $50 million.
  • Pricing of Industrial Products – Created pricing strategy for a manufacturer and distributor of printing and binding products. Solution included discounting and negotiation guidance for the sales team as well as channel and pricing support for all product lines.

Jim earned his Bachelor of Science in Mechanical Engineering from The George Washington University and an MBA from the Kellogg School of Management at Northwestern University. He has been published in Group Practice Journal, Becker’s Hospital Review, Healthcare Payer News and Managed Healthcare Executive.

We Always Want to Hear from You

Let's Start a Conversation.

Contact us